The Packer: “Family ties, values, help build Divine Flavor” (6/23/2022)
Having strong family roots has been an essential factor in the success of Grupo Alta and Nogales, Ariz.-based Divine Flavor, says Carlos Bon, vice president of sales of Divine Flavor.
Sixteen years ago, Divine Flavor began its first produce shipments to supermarkets.
In 2006, Alan Aguirre, CEO of Grupo Alta, and Carlos Bon, then sales manager, joined forces with Pedro Batiz to create a brand which would eventually go on to be known as the largest grower/shipper of Mexican table grapes and bell peppers, according to a news release. Besides sharing a produce industry background, the men came from the same family.