Fresh Plaza: “A company built from family” (6/24/2022)
It was nearly 16 years ago when the Divine Flavor company formed and the first shipments of produce were sent to the supermarkets. The year was 2006 when CEO of Grupo Alta, Alan Aguirre, and Carlos Bon, then-sales manager, joined forces with Pedro Batiz to create a brand that would eventually go on to be known as a grower/shipper of Mexican table grapes and bell peppers. These gentlemen, aside from the years of experience and background in the produce industry, all had another commonality: each came from the same family.