For grower-importer Divine Flavor and its parent company Grupo Alta, the 2026 season marks an exciting milestone in early-season innovation with the first harvests of ARRA Honey Pop.

Developed in partnership with Grapa Global, ARRA Honey Pop represents years of collaborative trials aimed at redefining expectations for early-season grapes. The goal was clear: deliver a white seedless variety that combines true earliness with exceptional eating quality, something long considered difficult to achieve.