DIVINE FLAVOR BEGINS 16TH SEASON AS A PRODUCE COMPANY, SHINES SPOTLIGHT ON ORIGINAL TEAM MEMBER

What started off in 2006 as a program that comprised a few hundred thousand boxes of table grapes would soon turn into a produce brand accounting for more than 10 million boxes a year as Divine Flavor enters its 16th season.

While the grower-shipper specializes in the grape category, it also has diversified itself over the years into other commodities such as Bell peppers, tomatoes, cucumbers and melons. Helping lead Divine Flavor through its journey over the past 15 years is produce veteran Dennis Hay, one of the original team members at the company.